西南石油大学学报(社会科学版) ›› 2026, Vol. 28 ›› Issue (1): 113-122.

• 理论探索 • 上一篇    下一篇

平台企业助力网络文明建设的价值意蕴与实践路径

谢加书, 周晓兵   

  1. 华南理工大学马克思主义学院, 广东 广州 510640
  • 发布日期:2026-02-05
  • 作者简介:谢加书,华南理工大学马克思主义学院教授,博士生导师,研究方向:马克思主义中国化。
    周晓兵,华南理工大学马克思主义学院博士研究生,研究方向:马克思主义中国化。
  • 基金资助:
    国家社科基金一般项目“数字化促进‘美好生活’的理论基础、样态嬗变和建设途径研究”(22BKS144)。

The Value Implications and Practical Paths of Platform Enterprises in Promoting the Construction of Internet Civilization

XIE Jiashu, ZHOU Xiaobing   

  1. School of Marxism, South China University of Technology, Guangzhou Guangdong, 510640, China
  • Published:2026-02-05

摘要: 网络文明建设是网络强国战略的重要领域,也是提高社会文明程度的必然要求。平台企业凭借技术掌控力与资源整合力成为信息权利聚合的关键枢纽,深度助力网络文明建设强化主体力量、提升实践质效、延展时空场域。但是,平台企业也存在着内容推送的失真与失范、企业经营的剥削与垄断、网络技术异化与滥用等问题,成为网络文明建设的现实桎梏。因此,应以正面宣传和舆论监督引领平台企业内容导向,以良法善治与多元共治推动平台企业合规经营,以数据安全与算法向善规范平台企业技术应用,为网络文明建设筑牢思想根基、凝聚主体合力、保障技术正义,共同绘就天朗气清、生态良好的网络文明新图景。

关键词: 平台企业, 网络文明建设, 网络强国, 主体责任, 网络空间治理, 数字经济

Abstract: The construction of Internet civilization is an important field of the strategy of building an Internet power and an inevitable requirement for improving social civilization. Platform enterprises, relying on their technological control and resource integration capabilities, have become key hubs for the aggregation of information power, deeply contributing to the construction of cyber civilization by strengthening the subject power, by improving the quality and efficiency of practice, and by extending the spatio-temporal field. However, platform enterprises also have problems such as distorted and unregulated content push, exploitation and monopoly in business operations, and alienation and abuse of technology, which have become practical shackles for the construction of Internet civilization. Therefore, content push of platform enterprises should be guided through positive publicity and public opinion supervision; the compliant operation of platform enterprises should be promoted through good governance and multi-party governance, and the application of technology by platform enterprises should be regulated through data security and algorithm for good. Such measures will lay a solid ideological foundation, gather the strength of the subjects, and ensure technological justice for the construction of Internet civilization with a clean and clear new picture of a good ecological environment.

Key words: platform enterprise, the construction of internet civilization, internet power, subject responsibility, cyberspace governance, digital economy

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