Journal of Dali University
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Li Gang
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Abstract: In the process of development, the silverware industry in Dali has many problems such as the lack of experiential activities, famous brands and regional cultural features, the constant degradation of craftsmanship, and the disorder in market management. Key measures should be taken for a sustainable development of Dali silverware industry, such as drawing up a local standard for the silverware industry, protecting the cultural ecology of the silverware handicraft, creating a silverware cultural and creative industrial park, building a well- known brand and constructing a "internet + " marketing platform, which will effectively promote the integration of tourism and silverware industry in Dali.
Key words: Dali, silverware industry, development path
Li Gang. A Study on the Development Path of Silverware Industry in Dali Under the Background of Tourism[J]. Journal of Dali University, DOI: 10. 3969 / j. issn. 2096-2266. 2018. 01. 006.
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URL: http://journal15.magtechjournal.com/Jwk_dlxyzk/EN/10. 3969 / j. issn. 2096-2266. 2018. 01. 006
http://journal15.magtechjournal.com/Jwk_dlxyzk/EN/Y2018/V3/I1/33