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大理白族自治州非物质文化遗产媒介化保护研究

  

  1. 大理大学经济与管理学院
  • 收稿日期:2016-08-29 修回日期:2016-11-16 出版日期:2017-01-15 发布日期:2017-01-15
  • 作者简介:朱波,副教授,主要从事民族文化传播研究.

Mediated Protection of Intangible Cultural Heritage of Dali Bai Autonomous Prefecture

  1. College of Economics and Management, Dali University
  • Received:2016-08-29 Revised:2016-11-16 Online:2017-01-15 Published:2017-01-15

摘要:

大理白族自治州特有的民族民间文化生态滋养着极其丰厚的非物质文化遗产,目前虽然已经有了听觉传播、文字传
播、网络传播等方面的有益尝试,但综观其传播手段和传播效果,因缺乏整合传播设计和表达方式创新,还未实现平面与网络
综合、传统媒体与新媒体融合,未能构建出立体的、高度互动的文化氛围,传播效果还存在较大提升空间,需要加强制度建设、
加大投入、加强学术研究、遵循传播规律、注重传播艺术,才能促进大理州非物质文化遗产媒介化保护工作。

关键词: 大理州, 非物质文化遗产, 媒介化保护

Abstract:

The unique folk culture ecology of Dali Bai Autonomous Prefecture yields extremely rich Intangible Cultural Heritage
which is now transmitted through hearing, written language and internet. However, the means and effects of propagation still need to be
improved for deficiency in innovating and integrating communication designs and expressions, in combining the traditional ways and
network, and in building a solid, highly interactive cultural atmosphere. We need to strengthen the system construction, look for more
investment, enhance academic researches, follow the law of communication, and pay attention to the art of communication to preserve
Intangible Cultural Heritage of Dali Prefecture.

Key words: Dali Prefecture, Intangible Cultural Heritage, mediated protection

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