Abstract:  As the main position for cultivating students in colleges and universities, the ideological and political course, when deeply
integrated with thinking visualization tools, can promote students' thinking abilities, and can improve the effectiveness, vividness,
attractiveness, infectiousness and affinity of ideological and political education in colleges and universities. It can further enhance the
in-depth, practical and stable development of ideological and political education in colleges and universities in the new era, thus
compensating for the deficiencies of traditional ideological and political education. Based on this, colleges and universities should
comprehensively implement measures such as innovating the concept of digital ideological and political education, increasing the
investment in digital equipment, building a high-quality teaching team and improving the digital education management system, so as
to actively promote the in-depth integration of digital technology and ideological and political education.

Key words: colleges and universities, ideological and political course teaching, thinking visualization, innovation strategy