西南石油大学学报(社会科学版)

• 政治学与社会学 • 上一篇    下一篇

自媒体时代政府网络治理新探究

苏伟刚   

  1. 安徽工程大学建筑工程学院,安徽芜湖241000
  • 出版日期:2015-09-17 发布日期:2015-09-17
  • 作者简介:苏伟刚(1986 –),男(汉族),陕西扶风人,硕士,研究方向:政府行政体制改革与创新。
  • 基金资助:

    2013 年度安徽工程大学青年科研基金项目“网络问政的负外部性研究”(2013YQ08);教育部人文社会科学研究专项任务项目“专业化视
    域下辅导员专业能力构建”(13JDSZ3027)

An Exploration of Government Network Management in the We Media Era

Su Weigang   

  1. College of Civil Engineering and Architecture,Anhui Polytechnic University,Wuhu Anhui,241000,China
  • Online:2015-09-17 Published:2015-09-17

摘要:

自媒体开启了平民的话语权,虚拟的网络环境为公众提供了一部传递效果超强的“麦克风”,也为执政者提供
了一部接受效果超强的“收音机”。在自媒体时代,一方面,各级人大代表、政协委员、党政领导等纷纷上网,主动利用
网络平台关注民生、聚焦民意、汇聚民智,开创出别开生面的网络政治环境;另一方面,来自草根阶层的原生态的舆论
和智慧被集纳和传播,使社会公众从“旁观者”转化为“当事人”,从传播的“客体”转化为“主体”。信息技术在推动社
会运作模式和人们思维方式转变的同时,也在消解着政府的公信力,使政府面临网络负外部性效应、民间与官方的舆
论场对峙、群体极化等新的挑战。政府应创新治理理念、治理模式、治理策略,强化网络管理、优化网络环境,注重电
子政务、加强网络法制建设,实现权利对权力的理性监督,以自身的主动变革来适应新的时代和新的形势。

关键词: 自媒体时代, 网络治理, 网络问政, 塔西佗陷阱, 政府公信力

Abstract:

The We Media provides common people with the opportunity and power to express their opinions with the virtual
network environment as a super powerful channel for the public to express its opinion and for the ruling party to receive those
opinions. In the We Media era,NPC representatives,CPPCC members and party leaders at all levels create a new political
environment on line by showing their concerns about people’s livelihood,and by collecting public opinions and wisdom
through various online platforms. On the other hand,the gathering and spreading of the original opinions and wisdom from
the grass-root class have turn the public from“bystanders”into the involved,from receivers of information into providers.
Information technology is eliminating the government’s credibility as it presents the government with challenges like negative
network effect,opinion confrontation between the public and government,and polarization of social groups. In such context,
government should innovate in concepts,mode and strategies of governance by enhancing net work management,optimizing
network environment,emphasizing e-Government and strengthening legal construction concerning online activities. With such
innovations,the government can realize rational supervision of people’s right to express their opinion,and can adapt to the
new era and the new situation.

Key words: the We Media era, network management, networking politics, Tacitus trap, government credibility

中图分类号: