J4 ›› 2012, Vol. 11 ›› Issue (2): 36-39.

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Pragmatic Ambivalence from Adaptation-Theoretic Perspective

Pragmatic ambivalence guided by the salience of language user, according to the linguistic adaptation theory,
fundamentally results from the meaning generation in which the continuous making of fuzzy linguistic signs is made for the purpose of  dynamic adaption into the context and linguistic correlates, and meantime functions as an effective strategy to effect the meaning generation and successful communication.   

  1. School of Foreign Languages, Hainan University, Haikou 570228, China
  • Received:2011-11-02 Online:2012-02-15 Published:2012-02-15

Abstract:

Pragmatic ambivalence guided by the salience of language user, according to the linguistic adaptation theory,
fundamentally results from the meaning generation in which the continuous making of fuzzy linguistic signs is made for the purpose of  dynamic adaption into the context and linguistic correlates, and meantime functions as an effective strategy to effect the meaning generation and successful communication.

Key words: pragmatic ambivalence, choice, adaptation, cognition

CLC Number: