To analyze the articles published in the magazine column with the title "Nan Zhao & Dali History and Culture", along
with its core author and the characteristic of the research competitiveness, the paper capitalizes on CNKI, Information Institute of Science and Technology, and National Engineering Technology Library Web site to extract some relevant data for analysis, by means of manual statistics. The result shows that by the end of November 30th 2010, there are 70 papers in total focusing on the theme of “Nan Zhao & Dali History and Culture" column from 2006 to 2010, which has been cited for 39 times, with the average rate of 0.56 time per article. The core authors are mainly from Dali University, and they have published 58 theses in all from 2006 to 2010. These articles have been cited for 21 times, and the average frequency for citing is only 0.36 times per article.